Hi, I’m Vanessa Vollum, a Marketing Operations Consultant for the marketing services industry (Agency and In-house). Over the last decade I have helped over 150 agencies through explosive growth, complex...
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Workamajig® has been making great strides in getting their new, HTML5-based Platinum version up and running for Time Entry, Project Management, Expense Reports, Purchase Orders, Billing and Sales/CRM (some of...
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For the last decade, we have been helping creative agencies who are struggling to balance their Creative and Culture with the demands of Profitability. And while integrated platforms like Advantage, WorkBook® and Workamajig® help increase throughput and...
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Over the last six years, CPI has helped over a hundred agencies through the rigors of identifying, training, deploying or redeploying their integrated systems. If you are considering (or struggling...
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Over the years, we’ve worked with marketing and advertising agencies in all shapes and sizes – digital shops, full-service niched firms, design heavy shops, PR firms – with anywhere from...
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I’ve had the fortune of consulting with many marketing agencies across the country, ranging in size from 10-100 employees, at various rates of growth and stages of maturity. The one...
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I was talking with one of our clients the other day and she was expressing frustration about how a new project is already set to fail because the proposal was...
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Happy New Year from Creative Performance! Now that 2010 is behind us, there are several things agencies need to remember to do to close out last year. We’ve put together...
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A shout out to all agency employees playing a dual or even multi-titled role! Maybe you are an Account/Project Manager, or an Account Manager actually doing content development for clients,...
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Agency slippage is the amount in dollars of billable work each year that you are not billing your customers. Imagine if you could just bill every billable hour your company...
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