I was talking with one of our clients the other day and she was expressing frustration about how a new project is already set to fail because the proposal was...
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Happy New Year from Creative Performance! Now that 2010 is behind us, there are several things agencies need to remember to do to close out last year. We’ve put together...
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A shout out to all agency employees playing a dual or even multi-titled role! Maybe you are an Account/Project Manager, or an Account Manager actually doing content development for clients,...
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Agency slippage is the amount in dollars of billable work each year that you are not billing your customers. Imagine if you could just bill every billable hour your company...
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Where do you put your direct labor on your income statement? I have been asked this question multiple times and while it doesn’t matter effectively for tax purposes, it does...
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Have you realized your operating profit, or net income just isn’t where it needs to be? According to David Baker, you should be shooting for a target of 15 to...
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Had a great day at David Baker’s Financial Seminar in San Francisco today. He talked heavily about the dangers of having a client concentration of over 25%, ie: one client...
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The goal of this blog is to discuss all the different ways to help make your Agency become more efficient and profitable, without taking away what makes you successful… your...
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