AgencyEA engages Creative Performance Inc.

Portland, OR, December 31, 2013 — Creative Performance Inc. (CPI), a national leader in financial and operational consulting for the marketing services industry, has been engaged by AgencyEA, an experiential and event marketing firm, to conduct an in-depth Workamajig Performance Audit.  Reviewing all aspects of Workamajig system setup as well as agency process, CPI will provide detailed recommendations for ways to improve AgencyEA’s use of the platform.  CPI will also be delivering custom content for an onsite Workamajig Project Management University.

“We can’t wait to begin our work with AgencyEA,” states Vanessa Edwards, President of CPI.  “During our time working together, we will build a clear and documented roadmap for improving their usage of their Workamajig platform.”

Workamajig® is the most powerful and innovative project management software for marketing and ad agencies, design firms, in-house creative departments and everyone else in the creative industry.

 About Creative Performance

Creative Performance Inc. is a niche-consulting firm for the Marketing Services industry.  They specialize in measurably improving their client’s throughput, resourcing, realization rates, utilization rates and project profitability, while protecting creativity.  The CPI management team consists of former agency owners, focused exclusively on empowering agency principals to achieve their business and cultural goals.  CPI brings a balanced approach that emphasizes harmony between People, Process and Technology.  Clients include small, mid-market and enterprise organizations across North America. CPI is an Oracle Agile PLM Gold Partner and Workamajig® Expert Partner, tackling their most complex and sophisticated clients, including their largest enterprise deployment: a 1,300 people, 22-office agency.


About AgencyEA

Located in Chicago, IL, Agency EA (EA) is a leading event and experiential marketing agency that specializes in taking brands from passive presence to active engagement.  EA helps some of the biggest names in the world produce unique, memorable interactions.  Founded in 1999 as Event Architects, EA has worked with esteemed clients such as Oprah Winfrey’s Harpo Productions, GE Healthcare, Target, The Boeing Company and the Obama Administration.

About: CPI

Creative Performance Inc. (CPI) is a marketing operations consultancy for the marketing services industry (both Agency + In-House). We specialize in improving our client’s Organizational Agility and Operational Resilience, through a seamless integration of industry best practices, mar-tech and business intelligence.  CPI is an AgencyStory®, Deltek®, Oracle Agile and Workamajig® partner.

About: Vanessa Vollum Edwards

Hailing from Portland, OR, Vanessa graduated from university with a degree in Philosophy. An amateur helicopter and fixed wing pilot since age sixteen, she began her first career as a pilot for LifeFlight. Upon completing her MBA, Vanessa was recruited by a fellow classmate into becoming the CFO/COO for a digital agency experiencing rapid growth. The agency was acquired in 2010. Over the last decade, Vanessa has built a strategic consultancy focused on empowering agency principals, accelerating growth, increasing profitability and deploying agency management software.  She is a founder of AgencyStory®, a patent pending curated analytics solution for the marketing services industry.

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