Portland, OR, November 20, 2014 — Full service agency Borshoff, located in Indianapolis, IN, has hired Creative Performance Inc. (CPI), a national leader in financial and operational consulting for the marketing services industry, to perform an in-depth Workamajig Performance Audit. CPI will work closely with Borshoff to benchmark and document the usage of their instance.

“We are very pleased to begin working with Borshoff,” states Vanessa Edwards, President of CPI. “During our engagement, we will be working with them to align their Roles and Responsibilities with their use of Workamajig, and create architecture best practices that will lead to efficient scheduling, resourcing and load balancing.”

Workamajig® is the most powerful and innovative project management software for marketing and ad agencies, design firms, in-house creative departments and everyone else in the creative industry.

About Creative Performance

Creative Performance Inc. is a niche-consulting firm for the Marketing Services industry (Brand + Agency). We specialize in measurably improving our clients’ throughput, resourcing, realization rates, utilization rates, quality and project profitability, while protecting creativity. CPI brings a balanced approach that emphasizes harmony between People, Process + Technology.  Clients include small, mid-market and enterprise organizations across North America. CPI is an Oracle Agile PLM Gold Partner and Workamajig® Expert Partner, tackling their most complex and sophisticated clients, including their largest enterprise deployments.

About Borshoff

Borshoff is an integrated advertising agency whose professionals deliver results through strategic and creative solutions. Founded in 1984, the agency’s 57 employees work with more than 70 clients in a variety of industries, which cover B2B, Education, Finance, Government, Nonprofit, Retail and Sports, among others. Capabilities include advertising, branding, design, digital, events, PR, research, social and video. In 2014, the Indiana Chamber of Commerce named Borshoff a “Best Place to Work”.