Loveland, CO, March 1st 2023 — West Edge has partnered with CPI for an AgencyStory® Deployment.

“We are pleased to be working with the West Edge leadership team,” states Vanessa Edwards, President of CPI. “During our engagement, we will be focused on deploying and training leadership on an industry-specific, patent-pending business intelligence solution designed to improve decision-making, increase efficiencies, promote client value and agency EBIDTA.”

AgencyStory® is a patent-pending Business Intelligence solution for the Marketing Services industry. Engineered around the core principles of Financial Potential and Opportunity Cost, this solution helps leadership understand what the real potential is of their organization, in a manner that is both elegant and enlightening. AgencyStory is based on ten years of marketing operations consulting and is built specifically for Agency Principals, by Agency Principals.

About: Creative Performance Inc
With over fifteen years of experience (helping nearly 200 in-house and independent agencies), CPI is your partner in achieving big hairy audacious goals. We do one thing and one thing only; increasing Agency Value for established agencies, looking to transform into the best version of themselves, period. Our approach is simultaneously empathetic, rigorous, measurable and grounded in proven results.

About: West Edge Collective
West Edge is a team of passionate industry veterans and up-and-coming creators, best known for taking an avant-garde approach to marketing that celebrates community, creativity, and collaboration. Since 2015, the team has grown to include some of the brightest developers, creatives, strategists, analysts and planners in the region, each bringing their own signature version of their craft to the table. Being part of the Collective means showing up to do what you love, creating community and investing your time and talents in a place and purpose you believe in—and doing great work with clients who feel the same.