Hailing from Portland, OR, Vanessa graduated from university with a degree in Philosophy. An amateur helicopter and fixed wing pilot since sixteen, she began her first career as a pilot for LifeFlight. It was here that she was first exposed to, and learned the value of, systems-based training, integrated systems and the necessity of maintaining composure under life and death situations. She ended her career in corporate aviation as one of the youngest pilots ever type-rated in a triple engine jet.
Upon completing her MBA, Vanessa co-founded a digital agency that experienced explosive growth for five years, prior to its acquisition in 2010. As the COO/CFO she was tasked with finding a “middle way” that balanced the needs of Finance and Operations with Creative, Culture and the Client.
For the last decade, Vanessa and her team have helped over a 100 organizations (Agency & In-House) through complex organizational change, adopt agency management software, embrace business intelligence and prepare for future growth.