TribalVision Engages CPI | Performance Audit + Workflow

Portland, OR, April 26, 2021 — New England-based TribalVision has engaged Creative Performance Inc. (CPI) to conduct an Agency Performance Audit, followed by Agency Workflow development and a Project Management Rollout with customized Roles + Responsibilities and an agency-wide DiSC Workshop.

The goal of the engagements to provide TribalVision’s leadership with detailed recommendations and actionable next steps to modernize their financial and operational model, adopt best practice roles + responsibilities and evaluate adoption of an integrated software solution in an effort to increase their organizational agility, operational resilience and prepare for the future.

“We are very excited to begin working with the TribalVision leadership team,” states Vanessa Edwards, President of CPI. “During our engagement, we will dive deep into TribalVision’s current processes, people and technologies to provide a forensic analysis of the health of the organization along with a detailed list of recommendations for how to achieve their stated goals. Then, we will work closely with a cross-functional team to define and document their ideal engagement models and workflows and develop a strong integrated Project Management Discipline.”

About: TribalVision

TribalVision is a full-service marketing agency that helps clients generate demand, maximize conversions, and drive client retention. With offices in Boston, MA and Rhode Island, and a team of over 65 full-time strategists, marketers, creatives, and digital specialists, TribalVision is a leading outsourced digital marketing firm that serves as an alternative to the traditional advertising agency for small-to-midsize business owners, non-profits and start-ups.

About: CPI

Creative Performance Inc. (CPI) is a marketing operations consultancy for the marketing services industry (both Agency + In-House). We specialize in improving our client’s Organizational Agility and Operational Resilience, through a seamless integration of industry best practices, mar-tech and business intelligence.  CPI is an AgencyStory®, Deltek®, Oracle Agile and Workamajig® partner.

About: Vanessa Vollum Edwards

Hailing from Portland, OR, Vanessa graduated from university with a degree in Philosophy. An amateur helicopter and fixed wing pilot since age sixteen, she began her first career as a pilot for LifeFlight. Upon completing her MBA, Vanessa was recruited by a fellow classmate into becoming the CFO/COO for a digital agency experiencing rapid growth. The agency was acquired in 2010. Over the last decade, Vanessa has built a strategic consultancy focused on empowering agency principals, accelerating growth, increasing profitability and deploying agency management software.  She is a founder of AgencyStory®, a patent pending curated analytics solution for the marketing services industry.

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