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Nerland Agency hires Creative Performance Inc
Portland, OR, February 25, 2013 — Anchorage, Alaska-based Nerland Agency has hired Creative Performance Inc (CPI), a national leader in financial and operational consulting for advertising agencies, to perform a Workamajig Audit and provide customized Project Management Training.
“We look forward to working with Nerland Agency,” states Vanessa Edwards, President of CPI. “We will be reviewing workflow processes as well as roles and responsibilities so we can develop a custom training solution to normalize how their team leverages Workamajig across all of their clients and disciplines.”
Workamajig® is the most powerful and innovative project management software for marketing and ad agencies, design firms, in-house creative departments and everyone else in the creative industry.
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About Creative Performance Inc.
Creative Performance is a niche consulting firm that specializes in marketing and creative Agency operations. They help clients dramatically increase their realization rates, utilization rates, client profitability and workflow while maintaining their creativity. The CPI management team consists of former agency owners, focused exclusively on empowering agency principals to achieve their business and cultural goals. CPI brings a balanced approach that emphasizes harmony between People, Process and Technology. Clients include small, mid and enterprise organizations across North America. CPI is a Workamajig® Expert Partner that tackles their most complex and sophisticated clients, including their largest enterprise deployment: a 1,300 person, 22-office agency.
Located in Anchorage, Alaska, Nerland Agency is an employee owned advertising, brand strategy and communications agency. Their core areas of expertise include design, technology and strategy, providing services such as web design, print, identity, analytics, social and PR, among others. Nerland’s philosophy is to constantly challenge their clients with provocative, bold ideas that get noticed and achieve business objectives. They enjoy a broad spectrum of clients within the Adventure, Cause Marketing, Education, Energy and Financial Services industries.
About: CPI
Creative Performance Inc. (CPI) is a marketing operations consultancy for the marketing services industry (both Agency + In-House). We specialize in improving our client’s Organizational Agility and Operational Resilience, through a seamless integration of industry best practices, mar-tech and business intelligence. CPI is an AgencyStory®, Deltek®, Oracle Agile and Workamajig® partner.
About: Vanessa Vollum Edwards
Hailing from Portland, OR, Vanessa graduated from university with a degree in Philosophy. An amateur helicopter and fixed wing pilot since age sixteen, she began her first career as a pilot for LifeFlight. Upon completing her MBA, Vanessa was recruited by a fellow classmate into becoming the CFO/COO for a digital agency experiencing rapid growth. The agency was acquired in 2010. Over the last decade, Vanessa has built a strategic consultancy focused on empowering agency principals, accelerating growth, increasing profitability and deploying agency management software.