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Marriner Marketing Engages CPI | WMJ Audit + Training Support
Portland, OR, July 6, 2021 — Maryland-based Marriner Marketing has engaged Creative Performance Inc. (CPI) to conduct a Workamajig Performance Audit and provide ongoing training and support. Beginning with a Workamajig system audit, the goal of our engagement is to evaluate current processes, identify areas for growth and improvement and establish Workamajig best practices to increase operational efficiencies and produce actionable data for reporting and insights.
“We are pleased to begin working with the Marriner team,” states Vanessa Edwards, President of CPI. “During our engagement, we will be working with their team to identify operational inefficiencies, adopt industry standard best practices and gain access to key metrics and reporting to improve decision making.”
Workamajig® is the most powerful and innovative integrated project management and accounting software for marketing and ad agencies, design firms, in-house creative departments and everyone else in the creative industry.
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About: Marriner Marketing Communications
Established 30 years ago, Marriner Marketing Communications is a full-service integrated marketing solutions agency located in Columbia, MD, just between Baltimore and Washington, D.C. With a focus on the food, beverage and hospitality industries, Marriner boasts a client roster including Butterball, Campbell’s, Evian Water, The Ritz-Carlton, Zatarain’s, Cholula Foodservice and more.
About: CPI
Creative Performance Inc. (CPI) is a marketing operations consultancy for the marketing services industry (both Agency + In-House). We specialize in improving our client’s Organizational Agility and Operational Resilience, through a seamless integration of industry best practices, mar-tech and business intelligence. CPI is an AgencyStory®, Deltek®, Oracle Agile and Workamajig® partner.
About: Vanessa Vollum Edwards
Hailing from Portland, OR, Vanessa graduated from university with a degree in Philosophy. An amateur helicopter and fixed wing pilot since age sixteen, she began her first career as a pilot for LifeFlight. Upon completing her MBA, Vanessa was recruited by a fellow classmate into becoming the CFO/COO for a digital agency experiencing rapid growth. The agency was acquired in 2010. Over the last decade, Vanessa has built a strategic consultancy focused on empowering agency principals, accelerating growth, increasing profitability and deploying agency management software.