JDA Worldwide to work with CPI
Portland, OR, September 26, 2016 —JDA Worldwide, of Carmel, IN, has hired Creative Performance Inc. (CPI), a national leader in financial and operational consulting for the marketing services industry, to perform an in-depth Workamajig Performance Audit. CPI will work closely with JDA to identify best practices and areas for improvement around their People, Processes and Technology to improve data accuracy and fuel data-driven decisions.
“We look forward to working with JDA Worldwide,” states Vanessa Edwards, President of CPI. “During our engagement, we will be working with their team to provide management with the information necessary to plan and budget the required steps to fully utilize their system, increase end-user proficiency/adoption rates and leverage the valuable data within their system.”
Workamajig® is the most powerful and innovative project management software for marketing and ad agencies, design firms, in-house creative departments and everyone else in the creative industry.
About Creative Performance
Creative Performance Inc. is a niche-consulting firm for the Marketing Services industry (Brand + Agency). We specialize in measurably improving our clients’ throughput, resourcing, realization rates, utilization rates, quality and project profitability, while protecting creativity. CPI brings a balanced approach that emphasizes harmony between People, Process + Technology. Clients include small, mid-market and enterprise organizations across North America. CPI is an Oracle Agile PLM Gold Partner and Workamajig® Expert Partner, tackling their most complex and sophisticated clients, including their largest enterprise deployments.
About JDA Worldwide
Headquartered in Carmel, IN, JDA Worldwide is a full-service advertising, strategy, media and branding agency consisting of a network of four agencies that includes: Conquer, Endeavor, Hanon McKendry and Intersection. Through this network of agencies, JDA Worldwide provides its clients full-service engagements with the specific expertise needed to solve their business needs.
Creative Performance Inc. (CPI) is a marketing operations consultancy for the marketing services industry (both Agency + In-House). We specialize in improving our client’s Organizational Agility and Operational Resilience, through a seamless integration of industry best practices, mar-tech and business intelligence. CPI is an AgencyStory®, Deltek®, Oracle Agile and Workamajig® partner.
About: Vanessa Vollum Edwards
Hailing from Portland, OR, Vanessa graduated from university with a degree in Philosophy. An amateur helicopter and fixed wing pilot since age sixteen, she began her first career as a pilot for LifeFlight. Upon completing her MBA, Vanessa was recruited by a fellow classmate into becoming the CFO/COO for a digital agency experiencing rapid growth. The agency was acquired in 2010. Over the last decade, Vanessa has built a strategic consultancy focused on empowering agency principals, accelerating growth, increasing profitability and deploying agency management software. She is a founder of AgencyStory®, a patent pending curated analytics solution for the marketing services industry.