Portland, OR, September 7, 2018 — Boca Raton, FL-based BPD has hired Creative Performance Inc. (CPI), a national leader in financial and operational consulting for the marketing services industry, to perform a remote Workamajig Performance Audit.
CPI will work closely with the BPD team to understand their current processes, team responsibilities, media and accounting processes, as well as their use of the Workamajig platform. The findings from the audit will provide the actionable data necessary to fully utilize their system and increase their end-user proficiency/adoption rates.
“We look forward to working with BPD,” states Vanessa Edwards, President of CPI. “During our engagement, we will be working with their team to identify operational inefficiencies, increase agency throughput and gain access to key metrics and reporting to improve decision making.”
Workamajig® is the most powerful and innovative project management software for marketing and ad agencies, design firms, in-house creative departments and everyone else in the creative industry.
About Creative Performance
Creative Performance Inc. is a consultancy that specializes in agency operations for the marketing services industry (agency, brand and hybrid). Over the last decade, CPI has helped over a hundred agencies through complex organizational change, with an emphasis on increasing project throughput, project profitability, client profitability and agency profit. Clients include emerging growth, high growth and global agencies looking to gain competitive advantage and prepare for an uncertain future.
CPI is consulting partners with AgencyStory®, Mavenlink, Oracle® and Workamajig® – helping their clients successfully deploy, adopt and transform in a manner that drives lasting change.
Located in Boca Raton, FL, Brown Parker & DeMarinis (BDP) is the leading full-service hospital marketing services agency in the country. BDP has created a proprietary three-pronged approach to healthcare marketing that incorporates Sub-specialization, Tradigital and Service Excellence to deliver best-in-class results. Capabilities include Hospital and Medical Device Marketing, Strategy, Branding, Service Line Campaigns, Product Promotions, Traditional Advertising, Digital Advertising, Creative Development, Content Development and Media. BDP has helped over 100 hospitals, driven by the singular purpose of transforming their brands and delivering results.