Loveland, CO, December 1st 2024 — Creative Performance Inc. (CPI), a leading operations and financial consulting firm for marketing, advertising, and media agencies, announced today that Metric Marketing, a Canada-based digital marketing agency, has engaged CPI to conduct a Workamajig Performance Audit.
The engagement will provide Metric Marketing with a comprehensive evaluation of its current Workamajig configuration, system usage, workflows, reporting, and data integrity. CPI’s audit will focus on ensuring the agency’s Workamajig environment is aligned with operational best practices and supports accurate financial visibility, efficient project execution, and scalable growth.
“Workamajig delivers the greatest value when it is configured to support how an agency truly operates,” said Vanessa Edwards, President and Principal of CPI. “This audit will help Metric Marketing identify opportunities to optimize workflows, improve system adoption, and ensure leadership has confidence in the data used to scale the business.”
As part of the Workamajig Performance Audit, CPI will assess key areas including:
- Workflow configuration and alignment with agency processes
- Project management and resource utilization practices
- Time tracking and cost management accuracy
- Financial and management reporting effectiveness
- User adoption and system governance
Following the audit, CPI will deliver a prioritized set of recommendations designed to improve operational efficiency, strengthen financial reporting, and maximize the return on Metric Marketing’s Workamajig investment.
About Metric Marketing
Metric Marketing is a full-service digital marketing agency providing strategy, creative, web, and performance marketing solutions to clients across a range of industries. The agency is known for its data-driven approach and focus on delivering measurable business results.
About Creative Performance Inc.
Creative Performance Inc. (CPI) is the leading consulting firm focused exclusively on improving the operational and financial performance of marketing, advertising, and media agencies. Headquartered in Loveland, Colorado, CPI specializes in agency performance audits, financial optimization, and Workamajig consulting services, helping agencies increase profitability, efficiency, and organizational visibility.
For more information, visit www.cpi.consulting
